Fellow workers, this new device will debut in Tracksilators two hundred-page year-end sale catalogs. I, as vice-president of this company, have called together this meeting to discuss the presentation and marketing strategy of the new Dissect-A-Track. The details and parts of the device will be covered in todays meeting, as well as the usefulness of the mechanism and how it works. Please take notes, and also have your thoughts and ideas on this topic typed up and in my office by tomorrow at nine A.M.
Suppose you are a teacher and are teaching a music appreciation class. You start listening to a piece by Haydn and you want to point out and discuss a specific instrument or group of instruments that are playing to your students. What do you do? Get the funding and buy our cheap and affordable Dissect-A-Track by Tracksilator Co.
Many people these days are learning instruments. Maybe they want to learn a guitar solo from their favorite guitarist without every time having to buy a twenty-dollar book that shows how. With the Dissect-A-Track anyone can take a single track of music from a CD or tape and listen to it. You can even listen up to ten tracks simultaneously. Also, up to ten tracks at once can be taken out of the song.
Lets say you are sick of an annoying melody (a single track) in your favorite song. Simply hook the Dissect-A-Track through the microphone output or any other outputs. Then ou can enjoy the song the way you like. Sometimes someone might just want to hear the drum track for pleasure and then the guitar, violin, accordion, etc. You might also want to know how many tracks make up a song and what the instruments names are. This information would come up on the small black and white screens.
Now the consumer knows that the Dissect-A-Track is made for teaching, musicians, and average music listeners who want to know more about the music they are listening to and the sound of each individual instrument. The best part about this digital device is that installing the device is as easy as hooking up headphones. It comes with a DAT cord, effectively named after the device itself, that plugs into the line out or the phone jack in the music device and connects it to the Dissect-A-Track. This happens at the same time as the cord sends the music back to the music device so that you can still hear it from the speakers. You can also press a button that lets you only hear it through the headphones on the Dissect-A-Track. On the other side of the Dissect-A-Track is another headphone jack for the headphones. This System runs by a DC 9volt adapter so that 9volt batteries can also run it when your are on the road. The whole device weighs about three pounds and is 8 inches wide, 12 long and 1 deep. The cover is light titanium filled with micro-chips that take the whole song from the recording and dissect the song into its tracks. With the two value buttons, you can choose between an unlimited number of tracks depending on how many make up the song. Also a level meter shows the volume in stereo of the music playing. Like an amp, you can control the bass and treble, and the master volume for the whole thing, which is on the front panel, not the top main part where the level meter is kept along with the entire track screens. Finally, one of the most important features is the ability to have up to ten tracks playing at once and eliminating at once. Each track played at once also gets a volume knob for itself, and a little screen that controls all the effects that the track can have added, such as chorus, reverb, distortion, echo, distance, etc. Of course there is also a screen for the instrument on the track. For one single track this all looks like two screens with the track number and instrument name on top of each other, with a volume know below and page buttons to choose effects. Each track controllers are in a very straight and organized fashion.
Someone ready to listen, just turns on all their devices press the dissect button, chooses a track(s), and, possibly adds effects and fool with the EQ (equalization, changes sound of music). Using this product is as easy as that. I think the most popular aspect about this besides the devices features, is that it is as easy as turning on your radio.
We first market this cheaply (around $150) in our catalog with this two-page description and guarantee satisfaction or 100% money back. We wait to see whether critics and big record companies like Interscope notice it. Then we raise the price and go crazy with advertising. First, it should be advertised on MTV, VH1, other music channels, and all non-cable channels. Second, we place and advertisement for this product on the radio, we get Howard Stern to sponsor it with KROCK and Z100 and all other popular music stations. Therefore our focus are students and adolescents because adults (teachers) can find this product if they want to. Third, Dissect-A-Track should also be placed on billboards across America. By the time we have sold millions of these electronic devices we lower its price.
With this device many more people should become more musically interested because of its cheapness, simplicity and useful features.